Addressing Envelopes

Tending to Envelopes Tending to Envelopes Tending to Envelopes By Maeve Maddox Heres an inquiry from Alfonso Rodriguez from Lima, Peru: Would you be so kind as to mention to me what is the right method to record a location when the structure has no number, I think there is a contraction structure. In the event that any of you perusers outside the U.S. know about a shortening that assigns a structure without a road number, if it's not too much trouble let us know in the remarks. In the United States, new development requires the presence of a road number before a structure is constructed. With respect to more established structures, as indicated by the individual I conversed with at the USPS 800 number, all structures in towns have road numbers. Country locations may utilize the contraction RR: D.Q. Jones RR 5 Box 19 Molesville TX 77293 Numerous structures have the two names and road addresses. On the off chance that a structure is notable in the town where it is, the name can serve in lieu of a numbered address, as long as the town and state are incorporated. For instance, an envelope routed to somebody at the Empire State Building, New York, N.Y. would presumably arrive at its goal without the location 350 fifth Ave. USPS address-perusing hardware peruses addresses from the base up: 4†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦D. Q. Jones 3†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..12233 Jefferson Ave Apt 1 2†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Newport News, VA 23602 1†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦USA As per the official USPS rules, assignments, for example, Apt (condo), Dept (division), and Ste (suite) go on a similar line as the road address: 234 Hilltop Dr Apt 504 Greenwich PA 23853 NOT 234 Hilltop Dr Adept 504 Greenwich PA 23853 If the space accessible for the location isn't huge enough for Apt to be worked out, the image # can be utilized in its place: 234 Hilltop Dr #504 Greenwich PA 23853 It a road address is particularly long, a portion of the vowels might be excluded. For instance, 23 Espendhade-Dogwood Terrace could be abbreviated to: 23 Espnshd-Dgwd Ter. Need to improve your English in a short time a day? Get a membership and begin getting our composing tips and activities day by day! Continue learning! Peruse the Business Writing classification, check our mainstream posts, or pick a related post below:20 Great Opening Lines to Inspire the Start of Your Story10 Techniques for More Precise Writing15 English Words of Indian Origin

Shrub Summary essays

Bush Summary articles In Molly Ivins and Lou Duboses editorial, Shrub, the creator plots George W. Bushs political life from his days as an oil business person in Midland, working for companies, and turning into the legislative head of Texas. The general motivation behind Molly Ivins is to give the future president a foundation of what he has done in Texas that would make it frightening to the following chief of the free world. In the presentation, Ivins proposes, The first is to take a gander at the record. The second is to take a gander at the record. Also, third, take a gander at the record. One of the principal responsible and baffling records was when Bush had the option to fly F-102s in the Texas Air National Guard. He was allocated to one of the most secure plane missions to deflect himself from going to Vietnam. In contrast to a portion of the poor kids and with the advancement of Project 100,000 to acknowledge Southern dark youngsters to take an interest in the war, the amazing and affluent individuals in the province of Texas kept the rich youthful guys from going to Vietnam. In spite of Bushs most minimal score on the pilots test, he was chosen from 150 out of a holding up rundown of 100,000 individuals going after the job. Be that as it may, regardless of the base scores, junior utilized the name Bush viably in light of the fact that his dad was a Congressman for Texas. Hedge Jr. likewise ran for Texas Congressional seat. In any case, all plans were broken after one of his volunteers, goofed up by running a Bush Bash political meeting. The slam was to welcome undergrads at Texas Tech to decide in favor of Bush by parting with free mixed refreshments. George W. Shrub was associated with oil business in Texas. Molly Ivins summarizes what Mr. Bramble has done, he had really fizzled, yet at the same time compensated for the mix-ups he has submitted. For instance, when Bush struck oil and established Arbusto Energy Company, he had around fifty speculators put in $4.7 million, however lost the majority of the sum. The organization was spared Spectrum 7 Energy Corpor... <!

1. Identify the artifacts produced on the images during CT scans Essay

1. Recognize the ancient rarities delivered on the pictures during CT filters. Depict the - Essay Example estimations are reliable, so any mistake of estimation will as a rule reflect itself as a blunder in the recreated picture (Barrett, and Keat, 2004, 1680). Relics have a significant task to carry out in symptomatic precision on the grounds that their essence can corrupt the nature of picture of figured tomography or CT check. In this article, different kinds of CT relics and methodologies to maintain a strategic distance from or limit them will be examined. In view of their appearance, there are a few classes of CT antiques and they are concealing ancient rarities, streak artifacts,ring relics (Goldman, 2007, 222), mutilation (Barrett, and Keat, 2004, 1680), section curios, step relics and obscuring antiques (Siemens, 2). Pillar solidifying impacts is the most widely recognized concealing ancient rarity. they are because of defective adjustment of shaft solidifying and happen in practically all CT pictures. They show up as nonuniformities in the CT quantities of a uniform material, for example, CT numbers that are lower at the focal point of a uniform ghost than at the fringe (Goldman, 2007, 222). The nonuniformities are more often than not under 5HU and typically unapparent except if saw through a tight window. bigger solidifying happens if the output is going through a complexity medium or thick bone districts. Concealing antiquities can likewise happen because of dispersing. Be that as it may, dispersing is phenomenal in late scanners. Streak antiquities are normal and are experienced in practically all scanners. they happen basically because of terrible identifier estimations or conflicting estimations. Such irregularities happen because of metals, incomplete volume impacts, movement, inadequate force of X-beam and failing of the cylinder bend (Goldman, 2007, 222). (Goldman, 2007, 222). Ring antiques or fractional ring or curve ancient rarities happen because of float in adjustment, blunders, estimation mistakes and lopsided characteristics. The present age CT scanners have remedial calculations and can recognize errors in estimations (Goldman, 2007, 222). Metallic relics

Pearl Prynne - A Blessing And A Curse - Literature Essay Samples

This child hath come from the hand of the almighty, to work in many ways upon her heart. It was meant for a blessing, for the one blessing of her life! It was meant, doubtless, for a retribution too, a torture to be felt at many an unthought of moment; a pang, as sting, an ever-recurring agony in the midst of a troubled joy (Hawthorne 105). This, as Arthur Dimmesdale poignantly and almost prophetically expresses in the preliminary scenes of Nathaniel Hawthornes The Scarlet Letter, was the role of the strikingly beautiful yet fatally elfish Pearl, the child borne of his and Hester Prynnes forbidden passion. In the midst of the already troubled and sinful life of her mother, Peal is the cause of her further pain, agony and yet also of Hesters happiness and sense of worth. While forever a tormentor to her mother, Pearl was also her savior; while a reminder of her guilt, she proved to be a promoter of honesty and true virtue, and while an embodiment of her parents worst qualities, she was the true reflection of a troubled heart.Pearl was at times a literal thorn in the flesh, bringing trouble, heartache, and frustration to her mother, yet while at the same time serving a constructive purpose lying far beyond the daily provocations of her childish impishness. Besides being Hesters savior, so to speak, from temptation and the wild passion her nature tended toward, Pearl was a perpetual reminder of her mothers ignominious sin. However, despite the guilt and shame that this invoked, it was a kind of blessing to Hester, for it strengthened her character by forcing her to confront her sin and be true to herself and others about it. Pearl reminded Hester of her sin in many ways, most powerfully by her fascination with the scarlet letter. Hawthorne notes that instead of some comforting aspect about her mother, the first thing the infant was conscious of was the infamous letter, and when she noticed it, she reached out her infant fist and touched it with a disturbing sm ile and gaze which to her mother was like the stroke of sudden death (Hawthorne 89). As Pearl grew, this fascination only increased, for when she began to make connections between different aspects of her world, she began to persistently ask Hester why she wore the scarlet letter and why Reverend Dimmesdale held his hand over his heart. She even makes a letter out of seaweed and places it on her bosom, which greatly disturbs her parents. In the recesses of the forest, the impish child again seemingly displays a cold and malicious heart. When Hester frees herself for a brief moment from the letter that had stained her being, the child cannot accept her mother and wails until the scarlet letter is restored to its place. In the closing moments of the episode, Pearl embraces her mother and specifically kisses the scarlet letter, prompting her mother to exclaim That was not kind! When thou hast shown me a little love, thou hast mockest me (Hawthorne 200). Thus does the child once ag ain mercilessly force on her mother the sin that she has committed, while also portraying a hollow duty partnered with a youthful innocence.While from the outset of the novel, Hester is shamed by having a baby as tangible evidence of her sin and shame, the responsibility of caring for Pearl and raising her with love and wisdom serves to calm the defiant, destructive passion of Hesters nature and save her from its wild, desperate promptings. This sentiment is poignantly portrayed in Hesters visit to the governors mansion, in which she is forced to plea for the right to keep her child. She is my happiness! She is my torture, none the less! Pearl keeps me here in life! Pearl punishes me too! See ye not, she is the scarlet letter, only capable of being loved! (Hawthorne 104). As Hester retreats from the mansion having been given the right to keep her child, she encounters the dark persona of Mistress Hibbins, who tempts the sinful woman to join her in making a pact with the black ma n, the devil. Hester contrarily replies, I must tarry at home, and keep watch over my little Pearl. Had they taken her from me, I would willingly have gone with thee into the forest, and signed my name in the black mans book too, and that with mine own blood (Hawthorne 107). Thus, one can see that Hesters motherly sense of duty and love toward Pearl saved her from succumbing to the temptation that her natural desires would otherwise have driven her to give in to. Later, we also see this effect on Hesters motherly responsibilities toward Pearl as Hawthorne reflects upon how Hester might have turned out had her child never come to her from the spiritual world (Hawthorne 151). He remarks that without Pearl, she would have been a radical or a dissenter, driven by her unquieted passionate nature (Hawthorne 154), undermining Puritan beliefs, and eventually being put to death for her actions. However, Hester did not face a dissenters death, for she conformed humbly and quietly to her r eligious society, as was best for her daughter. Accordingly, as these feelings of loving duty spread beyond her daughter, Hester began to show her motherly love and service to the poor and needy sewing garments for others without pay, nursing the ill and infirm, and bestowing comfort when it was needed most. Pearls presence in her life stirred up sentiments and resolve within Hester that saved her from death and temptation and led her to show love toward others.Pearl was also a blessing to Hester by serving as a reflection as a mirror, so to speak of her character. This often troubled Hester because Pearl embodied many of her worst qualities those that had led to her ignominious downfall. In Pearl she could recognize her wild, desperate, defiant mood, the flightiness of her temper, and even some of the very cloud-shapes of gloom and despondency that had brooded in her heart (Hawthorne 83). Thus Hester could interpret her own feelings through her daughter and accordingly act in the paramount will of both.Despite being a true thorn in the flesh, Pearl was a blessing to her mother and effected a positive change in her character. It was her errand, her purpose, to soothe away the sorrow that lay cold in her mothers heartand to help her to overcome the passion, once so wild that had brought her to ruin and shame. (Hawthorne 165). It was Hesters motherly sentiments to nurture and love her child that saved her from temptation and from death and opened her heart to the poor and needy around her. It was the torturous fixation of her child upon her shame that tempered and refined her character and led her toward the precious virtue of being true to herself and others. And it was the reflection of her own character, even at its worst, in her child that brought Hester to a greater understanding of herself and a desire to build a better life for Pearl. Pearl was more than merely her mothers tormentor, she was her blessing, her life, and the giver of the freedom to li ve a life true to herself and to her faith.

Compare the Ways Love Is Presented in Sonnet 43 and...

Compare the way love is presented in ‘Sonnet 43’ and ‘Ghazal’ Both poems, Sonnet 43 and Ghazal convey emotions and passionate feelings of love in different ways. Sonnets and Ghazals are poem that are meant to express strong feelings of love. Khalvati and Barrett Browning chose them to illustrate their loving feelings to their lovers. Barrett Browning does not correctly carry out all the rules of Sonnets in her poem which gives an effect that she would do anything for her lover and that there are no rules to their love, whereas Khalvati does not break any of rules in Ghazal, this might, perhaps mean that her love is unrequited and that she would follow all the rules to get the attention of the person she loves. Barrett Browning and†¦show more content†¦She says that she loves him to the depth and breadth and height, which indicated that her love is long lasting. The image â€Å"by sun and candlelight† that Barrett Browning creates, is that her love may be ordinary like the sun, but its continuous since the light keeps shining day and night, which is why she uses the candlelight to represent the light she has for him is still on at night. Another image that Barrett Browning conveys is â€Å"I love thee freely, as men strive for Right, I love thee purely, as they turn from Praise†. This line shows that her love for him is of her own free choice and she compares it to the nationalists that fight for their countries, indicating that their love is as strong as a person’s love is to their country. Barrett Browning also says, â€Å"I love thee with the passion, put to use/In my old greifs†¦ and with my childhood’s faith† here, the poet redirected he r emotions from her past concerns onto her love. She states that her she loves him with her childhood’s faith, which could mean that she loves him with unquestioning confidence, just like a naà ¯ve child might. Mimi Khalvati uses a wide range of words and phrases that are inspired by nature. â€Å"If I am the grass and you the breeze, blow through me.† Nature is a very beautiful and passionate thing, which might explain why Khalvati chose to use it to associate her love with. She also says, â€Å"If I am the rose and you the bird, then woo me† this line is also

Essay about CCMH506 R2 Personality In Counseling Worksheet...

University of Phoenix Material Personality in Counseling Worksheet Respond to the following questions in 100 to 175 words each. Use references and citations when appropriate. 1. What is the philosophy of the counseling profession? How has this changed over time? Why is this important to study? A. My practical view of the philosophy of the counseling profession is that each session is a journey of self-exploration by the client, meant to increase his/her level of self-understanding and self-awareness. B. The counseling profession itself is a little more than a hundred years old. A license can be gained in almost every state for the profession. In order to unify the profession as a whole though there are still steps that need to be†¦show more content†¦This can often times cause an individual to not explore obvious ways of dealing with hard personal and emotional issues. Sometimes we can have the answer in the front of us and because of our personality choose to not follow the help given to us by way of counselling assistance. An individuals inner self needs all the positive inspiration it can get and our personality is vital element to accepting what we require for our own good. Accepting that our internal self is a emotion, and instinctive, self also empowers us to work towards pursuing direction to decide disputes and anxieties that have developed and matured. Psychology a Connectext 4th edition, Terry F. Pettijohn Discovering Psychology, Don Hockenbury Sandra Hockenbury 3. What is a theoretical orientation in counseling? What value does following a theoretical orientation bring to counseling? Theoretical orientation is the concept of understanding of how a person’s problems develop and how the person’s problems can be solved. Theoretical orientation is the guiding principle in the organization of treatment and provides the counselor with information on interaction with the client. Establishing a theoretical orientation in counseling is vital to mental health profession, without a basis of knowledge on how to respond will often lead to the thinking that the counselor in incompetent in the field. Development of a theoretical orientation is often initiated and enhanced through

Strategic Management and Business Policy †MyAssignmenthelp.com

Question: Discuss about the Strategic Management and Business Policy. Answer: Introduction: Apple Inc. is the company based at America. It is the company that deals with designing and developing the electronic products such as laptops, mobile phones, personal computers as well as some software products. As far as the main products of the company are considered, it has been analyzed that macbook, ipod, ipad and iphone are the major revenue earning products for the company. It is termed as one of the most innovative firm in the industry since it has launched its first product in 1976. Apple has faced many issues in the market but still managed to conduct its operations in the market properly and considered as the premium brand to be owned by the premium users. The success of the company can be measured by various sources such as analyzing its financial data, its net income, it growth value and the level of satisfaction of the employees in the company (Freeman, 2010). Below discussion helps in analyzing and measuring the success of Apple: Growth rate of the company: Growth rate of the company helps in determining the pace at which the company is growing in terms of revenue and market share. Growth rate of the company can be measure of the success of the company every year. It has been reported that Apple is the company that has largest annual profit that any company has till date (Ansoff, 2007). The above statistics or figure suggests that the company has grown 35% from the last year and has acquired 41 x growth. Introduction of iphone in 2007 has supported the company to attain such heights (Hitt, Ireland Hoskisson, 2012). Reasons for companys success: It is a well-known fact that Apple is the very successful company in terms of the competition as well as market share (Hill, Jones Schilling, 2014). This is because company is serving its products very confidently by maintaining its brand image very efficiently. Some of the reasons why this company is becoming so successful are discussed below: Product differentiation: When the company has started its operations in the market with the launch of a computer system, it has been analyzed that the system was very much differentiated from the products of its competitors. The product failed at first but its operation system was found to be virus free and has the advantage that it cannot be hacked unlike Microsoft (Wheelen Hunger, 2011). As and when the weaknesses of Microsoft has been detected the products of Apple become famous. As far as the graphics and the architectural designs of the company and its products is considered, it has been analyzed that they are far superior than the architectural designs of the competitors and thus helps Apple products to attract the customers in the market. Brand image: Brand image of the company is said to be very high in the market. Branding helps in retaining the customers and attracting the new customers as well (Klein, 2009). Apple is observed to be most reputable brand among the competitors in the market. The logo of the company is also very attractive that helps in attracting more and more customers. The brand image of the company supports the company to reduce their advertising expenses as they need not to remind the customers about the brand every time (Swayne, Duncan Ginter, 2012). This is because people already have brand image in their minds about Apple. Manufacturing of hardware and software: Apple is the company that not only manufactures the hardware devices but also deals with development of software for those devices. iOS is the biggest operating system that has been made by the company. As far as the hardware is considered, all the products such as iphone, ipad, ipod, etc. are hardware products. The capability of the company to develop hardware as well as software products both helped the company to generate more revenue. Another benefit for the company is that it does not need to collaborate with some other software company in order to incorporate software in their hardware devices because they already have one. Product ranges: The Company has a diversified range of products. The company deals with mobile phones and captures the share in the mobile phone industry by competing with Samsung, Nokia, and Google nexus etc. (Eden Ackermann, 2013). In laptop industry the company competes with the brands like Samsung, dell, HP by introducing its Macbook, that is the most popular product of the company. User interface design: It has been analyzed that the main motto of the company suggests that if the products is not easy to use than it is worthless (Finkelstein, Hambrick Cannella, 2009). This is because the products that are made and launched in the market are for the use of consumers, if they are not able to use the products easily then it becomes difficult for the company to retain the customers for long. Apple follows the same philosophy while designing its products. Every product that is made by Apple is so easy to use and attractive at the same time. This helps the company to attract more and more users. Great customer service and in store experiences: Steve Jobs suggested that even after keeping the things simple and easy, the customers may have some of the technological issues while dealing with such technical devices (Nahavandi, 2016). Thus, it has developed the need of customer service all the time so that customers can ask their queries about the products and its specifications (Eden Ackermann, 2013). Apple uses this as the advantage and provides the customers with the exclusive customer service stores that help the customers to resolve their issues (Schoemaker, Krupp Howland, 2013. As the company keeps its products simple, every member or the sales staffs in the store have the knowledge of every single thing about the products. As far as the service environment is concerned, it has been analyzed that the ambience of the Apple stores is so soothing and calm that allow the customers to think peacefully and take their buying decision. Always ahead of competitors: It is one of the points that scare all the competitors of Apple the most. This is because Apple always remain ahead of the competitors in terms of technology and processes (Gavetti, 2010). The credit goes to the research and development team of the firm. It has been analyzed that the company research a lot in the field and try to implement the processes that are being thought of by their competitors. Financial strength: The fact cannot be denied that android is considered as the most popular and mostly used operating system in the smartphone industry (Hitt, Haynes Serpa, 2010). But, at the same time, it has been observed that the real success can be measured by the profits and Apple is still ahead in that case. Apple acquires around 70% of the whole profit of smartphone industry. This is because popularity is not the only measure but the numbers associated in financial terms matters a lot for measuring the brands success in the market. Innovation: It is the most important reason why the company is so much successful. This point can be associated with the research and development department of the company (West Mace, 2010). It has been identified that innovation is the key to success for the organizations. It is the company that started the trend of live photos in its iphone unlike other phones. There are many such innovation takes pace by the company at different times. Analysis of strategic capabilities of Apple: Strategic capabilities refer to the ability of the company that helps in attaining the competitive advantage for the firm. The first one is the value chain analysis and the second one is VRIN framework. Value chain analysis: Value chain can be defined as the series of activities that helps the company to add value to its processes (Laugesen Yuan, 2010, June). Value chain analysis involves two types of activities such as primary activities that form the basis of the organization and the support activities that are conducted in order to support the primary activities of the firms. Infrastructure: The Company is very strong in terms of holding cash. Thus, the company has great infrastructure in terms of its building and offices. It has been analyzed that the company is focusing on reducing the greenhouse gases and thus making huge investment for the same. The company is redesigning their processes and infrastructure that depends on the renewable power (Bharadwaj, El Sawy, Pavlou Venkatraman, 2013). Human resource management: It is the activity that involves the processes of hiring, recruiting, training and managing the employees working in the organization. Apple is the organization that deals with organizational approach that is non-conventional in nature. The structure of the organization suggests that there is streamlining procedure of interaction between the employees and the management. Besides all these activities, the process of training and development of the employees portrays Apple as the learning company (Shneiderman, 2010). The company has large workforce in which some of the employees are permanent and some work on contractual of temporary basis. The large workforce in retail stores of the company allows the company to enhance its customer service practices. Technology and development: The Company believes in making huge investment in upgrading its processes with the latest technology persisting in the market (Kimbler, K. (2010, October). This suggests that the company keeps its research and development department upgraded so that they can make innovations and the company can attain its competitive advantage with its innovative products. Procurement: Raw material for the products of the company is procured from the manufacturer of China. This leaves the company to have great focus on the international procurement activities. In this process, the company used to focus on selecting the suppliers very cleverly so that the material procured cannot be of bad quality. Inbound logistic: As the company does not manufacture the raw materials itself so it has to depend on the suppliers from China and Taiwan (West Mace, 2007, February). This company is known for its supply chain management. The companys current processes suggest that it outsource the raw materials from the other companies and spend that time in research and development. Outbound logistics: It has been analyzed that the net sales of the company from its distribution channels is 28% (Cusumano, 2010). The company tries to reduce its inventory cost. Sometimes outsourcing and heavy reliance of the company on the suppliers leads to issues of loss of control of the company and late delivery thus company has developed a suppliers code of conduct to overcome such issues. Operations: As far as the operations of the company are considered, it has been analyzed that around 92, 6000 employees work for the company to conduct its operations. Most of the operations of the company are outsourced from third party (Butler, 2011). This is because company believes that outsourcing some of the activities helps in focusing on the core activities of the company. Marketing and sales: Apple is the company that has vast distribution network that helps the company to enhance its sales at every corner of the world. The number of large subsidiaries and franchisee stores help the company to increase their brand recognition. As far as the advertising of the company is considered, the company believes in advertising of the products through print media and TV ads (Van Den Berk, Jansen Luinenburg, 2010, August). To increase the sales, the company hires and trains the salesperson so that they can work towards increasing the sales of the products as they are the one who remains in direct contact with the customers. Customer service: The Company focuses on the activities that help in enhancing and improving its customer service processes. As discussed, it focuses on training its sales staff so that they can help the customers with full efficiency (Pisano, 2015). The ambience of the stores is also very calm so that the customers do not feel burdened and can sit peacefully. The company invests huge amount in enhancing its customer service activities by opening large number of customers care stores with educated and well-knowledgeable salesperson. VRIN framework: VRIN framework defines the values, rarity, imitability and non-substitutability of the organization as the whole. VRIN framework helps in conducting internal analysis of the company. Resources value Rarity Imitability Non-substitutable Competitive advantage Brand name Yes Yes No Yes Sustained Simplicity Yes No Yes No Parity Hardware Yes No Yes No Temporary Software Yes Yes No Yes Parity The above VRIN framework is the analysis of internal factors of Apple. It is required by the company to explore its external and internal factors that can help the company to attain the competitive advantages of the company. Value: Value of the Apple products suggests that they are well equipped with latest technology, high brand name and the most important thing is that they are very easy to carry and use. Rarity: It has been analyzed that the technology that has been used by the company in order to produce the Apple products is very area and is the result of its research and development department (Cusumano, 2008). Imitability: The Apple products are not at all imitable. This is because of its unique design and usage. Some of the companies in the market are trying to copy some of the Apple features but they are not getting success in imitating the quality like Apple. One of the Chinese brand a have tried copying the logo of the company. Source: ("15 Hilariously Bad Knock-Off Products | 15 Knock-Off Products: Bad Alcohol", 2017) A big brand like Samsung has also tried copying iphone 4: Non substitutable: All the qualities and offerings of Apple can be substituted by other companies, but somethings remains the same and that is the brand name. Apple has the brand name that cannot be substituted by nay firm. It has portrayed its image as the premium and stylish brand which is hard to be substituted by their products or companies same (Shih, Lakhani Nagy, 2010). As far as the leadership style of the company is considered, it has been analyzed that the type of leadership was autocratic in nature at the time of Steve Jobs. That is the time period from 1997 to 2011. Autocratic leadership style can be defined as the style that does not allow the involvement of the employees and the decisions are made only by the leaders without any consideration from other people. After that, when Tim Cook has become the leader or the CEO of the company, it has been analyzed that the changes have been brought up in the leadership style. Fortune magazine has declared Tim Cook as the worlds greatest leader. The leadership style of Tim Cook has been praised by the people as he has used the inspirational type of leadership which was also enjoyed by the employees of Apple. Simultaneously, Tim has also been criticized for his leadership. This is because the reports suggest that it is very much cautious to introduce new products for the company under the leadership of Tim. The organization structures of the company compliments its innovative practices. The structure of the organization is responsible for creating new opportunities for the company to explore. Apples organization structure is traditional in nature with typical hierarchy (Boudreau Lakhani, 2009). The most important characteristics of the companys organization structure involve wheel hierarchy, function based grouping and products based grouping. The functional based grouping is the basis of upper tier jobs of the company and the lower tier jobs are based at products based groupings. Apple is the company that uses top down approach for decision making and behavioral approach to manage the company. Earlier at the time of Steve Jobs, the Steve allow the other members of the team to let him know if he is wring but he himself decide whether they are right or not. It is very important for the companies to develop a generic strategy in order to attain a competitive advantage over the competitors. The generic strategies of the company is directly associated with the firms proving and marketing strategies at global level.it has been analyzed that even if the prices of the products of Apple is high still the company is earning profits and acquiring the market share because of its design and differentiating in its products then the competitors. The porters generic model; suggests that the generic strategy of the company is its differentiation from other companies in the industry. The differentiation of the products in terms of their designs, branding, user-friendliness etc. helps the company to be unique in the market. The brand differentiation strategy of the company suggests that Apple get success in proving itself as the brand with unique features because of its innovation and research. Although the company has differentiated products but the designs of the products are made according to customers so that anyone can use the devices of Apple easily (Hoog Strzempka, 2011). To continue this differentiation, the company needs to make more focus on its differentiation or research and development strategies so that it can bring innovation in their products frequently. As far as the innovative strategies of the company are considered, it has been identified hat Apple is number one in terms of innovation practices. The company delivers the customers with great products such as improved software with great hardware sets. The company not only focuses on creating innovation in the products but also in market. The company has created new business ideas in the market by development of the products such as iPods, ipads iTunes etc. Focusing on products is not the only objective of the company, bringing innovation in the business model is another strategy that helps the company to innovate. It has been said by Jobs that Apple is the company that has built its own innovation system in order to allow the people to create new ideas, streamline those ideas and processes and launch those ideas successfully. Another strategic capability of the company is its brand image. It has been observed that company has made its brand image so strong that it helps in retaining the customers and enhancing the brand loyalty. The brand focuses on maintaining simplicity in the lives of the customers by providing the product that are easy to handle and use. Apple is the fastest growing brand worldwide and thus is the market leader in the industry. External and internal factors that affect the sustainable growth of the company: It has been observed that most of the business of Apple is from international countries. The factors such as wars, terrorism, bad international relations can restrict the sustainable growth of the company at international level. The global economic crisis also affects the company's sales as it affects the economy of all the countries where Apple caters its services. There are some of the legal factors also that affect the companys sustainable growth (Bader, Baggili, 2010). This is because every country has different legal consideration which needs to be followed by the company and thus makes it difficult to deal with international customers. As far as the internal factors are considered, it has been observed that company is lacking in developing new customers in the market although the customers of Apple are loyal but due to high prices, it is difficult for the company to attract more new customers. High and premium prices of the products have made the premium image of the company and thus people think that they cannot afford to buy the products. It is recommended to the company that they should concentrates on providing the products of every range for the people so that everyone can relate themselves with the brands. It is mandatory for the economy to maintain the innovative strategies of the company so that they can sustain their success in future in the relevant industry. Conclusion: It has been concluded from the study that Apple is the company that has a brand image that cannot be substituted by any other company. This is because it has portrayed the image of a premium brand.as the growth of the company is measured, it has been analyzed that the company is growing at a very fast pace. There are many reasons behind the company's success such as its innovation, its business strategies, its brand image; simplicity etc. after analyzing all the factors, the company has been recommended with the fact that it has to focus on some of its innovative activities so that it can maintain its image. References: Ansoff, H. 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